Apple continues to climb in the market share statistics and is about to catch up with its larger laptop rivals .
Apple has increased its market share and is positioned as the thirdmost popular laptop brandin the United States, behind HP and Dell , according to a new survey.
Through October 2021, Apple has a 24% market share compared to 35 percentage points for HP and 27% for Dell, according to data from the Statista Global Consumer Survey .
The same study ranks Acer in fourth place with 13%, followed by Lenovo with 12%. Samsung is the brand with the lowest rating with only 7%. The data covers US households obtained between July 2020 and September 2021.
Apple growth
Apple’s market share represents a significant jump from previous years. According to information from Aithority Technology Insights , the Cupertino-based company’s laptop division saw 23% year-on-year growth in 2020.
The growth in popularity of Apple’s MacBook line is also a product of the company’s recent transition from Intel chips to its own ARM-based processor. Apple’s investment in the M1 processors is paying off.