‘Reality’ is the name with which Apple wants to encompass all of its mixed reality hardware and software products.
Apple has patented the name of one of its upcoming releases, virtual reality (VR) and augmented reality (AR) glasses, which are expected to be called Reality One .
According to the company’s roadmap, Apple plans to market this mixed reality headset as a high-end product in 2023 . However, at this time of development there have been problems with certain details of the device.
Among them, there have been failures in the camera sensors, software and overheating, which is why it would have postponed its official launch.
Recently the company would have taken a step forward in this process, since three applications for registration have been made in total.
One of them is Reality One, which would be destined for the final device. However, variants such as Reality Pro and Reality Processor are also found in these documents, as recently advanced by Bloomberg .
According to this medium, Reality Processor could refer to a processor specialized in high-resolution VR and AR graphics and intended for this product, which will presumably use the M2 self-developed chip with 16 GB of internal memory.
The technology company has not carried out the requests, but has used one of the usual strategies in this type of action. To do this, it has had the collaboration of lawyers to block the names of these patents and thus ensure its commercial rights, instead of having to buy them from another owner afterwards.
This medium has pointed out that the registration of these patents has been carried out in different countries, such as the United States, the United Kingdom, Australia, New Zealand, Costa Rica, Saudi Arabia and Uruguay, as well as throughout the European Union.
At this time, these registration requests have not been approved, so there is no guarantee that future Apple products will be released under that name.
It’s not the first time
It should be remembered that Apple registered a new operating system called realityOS in the United States Patent and Trademark Office (USPTO) a few months ago.
In some screenshots shared by the consumer products consultant Parker Ortolani, it was possible to see how this brand would encompass different categories, such as hardware for laptops, software or peripherals.
However, this was not the first time that the Reality name had been known, as the patent was filed in late 2021, just two months before the operating system began to appear in the brand’s source code.
Likewise, the analyst Ming-Chi Kuo announced that the second generation of his smart glasses would be made up of several models, including some cheaper ones. These, initially, would be launched in the first half of 2025. (Europa Press)