Spider-Man: No Way Home grossed $ 50M from previews on Thursday.

(starting at 3 pm, usually starting at 6/7 p.m.), at the US box office. More than 3.7M watched the film, 95% after 3 pm, on average theaters dedicated 16 screenings to the film on Thursday evening. The average ticket cost was $ 13.56.

This is the third best result ever at previews and the best from Sony. The studio’s previous record belonged to Spider-Man: Homecoming which grossed $ 15.4M in 2017.

Naturally, Black Widow’s record for the best preview gross during the pandemic of $ 13.2M was broken.

Room capacity is 50% in Nova Scotia, Ontario, Quebec and New Brunswick in Canada.

The best takings at previews, ever:

1. Avengers: Endgame $ 60M
2. Star Wars: The Force Awakens $ 57M
3. Spider-Man No Way Home $ 50M
4. Star Wars: The Last Jedi $ 45M
5. Harry Potter and the Deathly Hallows: Part 2 $ 43.5 M
6. Star Wars: The Rise of Skywalker $ 40M
7. Avengers: Infinity War $ 39M

Avengers: Endgame Thursday was 38% of the opening day of $ 157.46M, in the case of The Force Awakens 48% of $ 119.1M, while in the case of the Last Jedi it was 43% of $ 104.7M.

AMC, Cinemark and Imax

Best opening night for AMC for the month of December and second best ever after Avengers: Endgame , thanks to the sale of 1.1 million tickets. It also recorded the highest number of people for a film in one day, in AMC theaters between 2020 and 2021.

For Cinemark , America’s third largest cinema chain, it was the best opening night ever, plus they set the first record for their PLF XD auditorium.

Worldwide, the film grossed $ 10.1M in IMAX theaters , $ 5.14M from the US market. This was the third best result ever for Thursday’s IMAX premieres .

Fandango reports that Spider-Man: No Way Home is the title that has sold the most tickets this year, surpassing the sale of the entire race of any title released between 2020 and 2021. Opposed from the podium Shang-Chi and the Legend of the Ten Rings .

According to estimates on Friday afternoon, Sony reached $ 97M, the film is expected to end day one with $ 115M- $ 120M (including previews).

The rest of the American box office

West Side Story grossed $ 705,000 from 2,820 screens, for a total of $ 14.57M. Cashout of $ 4- $ 5M is expected for the second weekend a drop of 55-60%.

Searchlight held previews for Nightmare Alley of Guillermo del Toro , which grossed $ 225 thousand.