Elon Musk wants companies to pay a thousand dollars a month for a gold check on Twitter

Just as he imposed a monthly payment for the blue verification of users on Twitter , now Elon Musk wants to do the same, but much more expensive, for companies.


Elon Musk returns to the fray. After adding the paid blue verification through Twitter Blue, now the CEO of the platform wants to add a gold verification for companies at an exorbitant cost of a thousand dollars.

According to a report by The Information , this measure would also be retroactive: companies that already have that golden check would lose it if they don’t pay the social network.

Elon Musk and his forms of monetization

Elon Musk is trying to monetize his work on Twitter in multiple ways .

As you noted above, I would divide account verification into three colors : blue (important users and celebrities), gold (businesses), and gray (for government organizations or NGOs).

The current gold verifications were being delivered in the conventional way, without the need for payments, but now Musk is changing this system.

“As an Early Access subscriber, you’ll earn a gold checkmark for your organization and affiliate badges for your associates,” reads an email found between Twitter product manager Evan Jones and an unidentified company. “If you want to sign up, Verified for Organizations is $1,000 per month and $50 per additional affiliate ID per month with one month of free memberships.”

changes and changes

The pricey subscription is just one of many changes CEO Elon Musk has implemented in a bid to boost revenue and reduce Twitter ‘s $12.5 billion in debt .

In addition to the mass layoffs , Musk began charging users $8 per month for a blue checkmark, and will soon begin forcing developers to pay for Twitter API access after pulling their apps off the platform. unceremoniously last month.