Reed Hastings, one of the CEOs of Netflix , assures that television can end “within the next 5 to 10 years.”
Netflix assures that television will follow “the path of the dinosaurs” in the next 5 or 10 years.
The statement was given by one of its CEOs, Reed Hastings, amid the announcement of its drop of more than one million subscribers during the second quarter of this 2022.
TV = dinosaurs
According to Hastings, streaming like the one he professes with Netflix is what will really succeed during this and the next decade.
“Streaming is working everywhere. Everybody is jumping in,” he said.
For the executive, television “will follow the path of the dinosaur in the next decade.” “It’s definitely the end of linear TV in the next five or 10 years.”
But Netflix is in trouble
The remarks came amid a bittersweet season for the company.
Netflix announced during its second-quarter earnings report that it had lost a million subscribers, but also noted that it expected to drop to twice that, which was seen as a good sign.
“In the US, which is one of the most competitive markets in the world, we got more TV viewing time than any other medium during the 2021-22 TV season, almost equaling the combined total of the two largest broadcast networks. views”, they ratified.
To try to reverse it, Netflix is now thinking of an affordable plan with advertising, but which, according to the company itself, will have its own problem: it will not offer all the contents of the catalog during its launch .
At the moment, there is no exact price for this plan, but it will be cheaper than the standard plan that costs 10 dollars.
In the same call, Netflix also mentions that it is very possible that this goal will arrive in 202