Snap has started testing a paid subscription tier for Snapchat that will give users early testers of new features.
Snapchat is testing a paid subscription tier for its social network called Snapchat Plus , giving users early access to experimental features like pinning certain conversations and exclusive icons.
The company hasn’t specified what exact benefits Snapchat Plus users would get , or where it would roll it out.
Snap ‘s only statement was: “We’re conducting early internal testing of Snapchat Plus, a new subscription service for Snapchatters. We’re excited about the potential to share exclusive, experimental, and pre-release features with our subscribers, and learn more about how we can better serve our community.
#Snapchat is working on a subscription plan called Snapchat+ 👀
ℹ️ Snapchat+ gives you access to exclusive, experimental and pre-release features such as the ability to pin 📌 the conversation with your Best Friend, the access to custom Snapchat icons, a special badge, etc… pic.twitter.com/VrMbyFlFvI
— Alessandro Paluzzi (@alex193a) June 16, 2022
At the moment, it’s unclear how Snapchat would differentiate between what’s presented to Snapchat Plus subscribers , as even testing early features can already be done between ‘tester’ users.
But we may have some details about Snapchat Plus, thanks to reverse-engineered app researcher Alessandro Paluzzi. In a series of tweets, he noted that the subscription will cost 4.59 euros ($4.82) per month or 45.99 euros ($48.32) per year.
Perhaps this is your bet to continue holding on with nails in the face of the fall in its shares and the impossibility of meeting its annual objectives .