Tinder turns 10: this earns annually

Tinder is the most famous dating app in the world and one of the most valuable in the industry in general.


In the last week, Tinder has completed 10 years of service as a dating platform, trying to unite singles in temporary or lasting relationships.

In this 2022, the Match Group company app has reached 530 million downloads in 190 countries, ratifying its good moment in the industry.

How much does Tinder make?

Tinder is the most famous dating app, with 50 million users in 2022, generating greater adoption among the youngest.

The app is free, but it maintains Plus, Gold and Platinum versions, from 15 to 30 soles per month to be able to access better functions, such as sending messages before matching or having priority likes.

Thanks to this management, in 2020, with the pandemic afloat, it generated 442 million dollars, according to a study by Sensor Tower . By 2021, the amount rose to $700 million.

This is how Tinder was born

Tinder was born on September 12, 2012 by a conglomerate called Hatch Labs.

Sean Rad, one of its founders, noted that the impetus for Tinder ‘s creation was his observation that “no matter who you are, you feel more comfortable approaching someone if you know they want you to approach them.”

His experience began on university campuses and began to expand to the world. By May 2013, it was already one of the 25 largest apps in the social media format.