Twitter plans to add TweetDeck to its multi-column system to the ‘ Twitter Blue’ monthly subscription package.
Twitter has embarked on a corporate crusade to monetize as many experiences as possible, and Jack Dorsey’s departure.
The leadership of Twitter hasn’t weakened that north. However, one of the traditional multipurpose tools of the social network could stop being free to be part of “Twitter Blue”: TweetDeck.
According to Jane Manchun , an engineer specialized in analyzing source code for environments and applications, Twitter plans to include TweetDeck as part of its monthly subscription plan after a complete redesign of the app.
So far, TweetDeck has remained a free and feature-packed option, but it hadn’t received a comprehensive upgrade in years, even after being acquired by Twitter itself in 2011 for $40 million.
Twitter is filling in the new @TweetDeck signup page that they’re working on. Two new highlights:
1. A link for “the legacy version of TweetDeck” (even though it might be deprecated at some point in the future)
2. “Ad-free experience” being marketed as the selling point 😛 https://t.co/XP6sYsTUGM pic.twitter.com/fRc0ujZ7o2
— Jane Manchun Wong (@wongmjane) March 30, 2022
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Twitter launched its Twitter Blue subscription service last November for $2.99 a month. In this cost service, users access tools such as articles and the “undo send” button, an intermediate measure in the absence of a button to edit tweets.
The new version of TweetDeck has been in testing since last year, with significant changes like “a full Tweet composer, new advanced search features, new column types, and a new way to group columns in clean workspaces,” according to with Twitter.
Despite this, there would be the possibility of adding a free “Legacy” version for users to continue accessing without paying for basic tools in TweetDeck.